Self Taught University
Self-taught Real Estate workspace

Area of Study

Self-taught Real Estate

Property, brokerage and development — practical lessons from people who built their careers in the field.

Real Estate Stories

The Cheat Code to their success

Corcoran Group founder / 01

Barbara Corcoran Turned Market Knowledge Into a Brokerage Brand

A small loan started the company. Local knowledge helped earn trust.

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Illustration for the story of Barbara Corcoran

Brokerage leader and Douglas Elliman builder / 02

Dottie Herman Learned the Business Before Buying the Brokerage

Ownership followed years inside the operation, not a shortcut around it.

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Illustration for the story of Dottie Herman

Developer and Peebles Corporation founder / 03

Don Peebles Learned to Value Buildings Before Developing Them

Appraisal work taught him to question the assumptions behind a property.

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Illustration for the story of Don Peebles

Builder-focused broker and HomesUSA.com founder / 04

Ben Caballero Scaled by Solving the Builder Listing Problem

Repeat customers and accurate listing systems changed the unit of work.

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Illustration for the story of Ben Caballero

Broker and founder of SERHANT. / 05

Ryan Serhant Connected Property Sales With a Media Engine

Attention opened doors. A capable team still had to deliver for clients.

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Illustration for the story of Ryan Serhant